Marketing Manager (National Acounts)

Robert T. Beckham

663 Gateway Avenue

Lancaster, CA 93545

(661) 951-9668

National Accounts Sales/Marketing Manager

Sales and Marketing / Product Promotion / Pricing / Advertising

Summary of Qualifications

·    Led marketing campaigns telecommunications system in direct and wholesales sales.

·    Proven ability to improve market share.

·    Strong proficiency in Dell, Lucent and Toshiba products.

Professional Experience

FB TEchnologies, Lancster, CA

2001 – 2004
Director, National Accounts

Developed alliances between leading telecommunications companies to integrate services.

·    Managed a $35 million national account.

·    Regularly generate new business opportunities.

WCOM Solutions, Lancaster, CA

1991 – 2001
Strategic Accounts Manager

Directed sales of data products to major accounts; 65% of business was referrals.

·    Consistently beat sales quotas by 110%.

·    Created strategies to penetrate the Fortune 100 market.

·    Achieved 100% customer retention rate

BBBUSINESS TELEPHONE SYSTEMS, Lancaster, CA
District Sales Manager – Midwest Area

1990 – 1991

Supervised a ten-state territory in sales fo technology products.

·    Beat sales quota by 300% during tenure.

·    Managed $10 million annual budget.

·    Provided market assessments.

National Accounts Manager -Hospitality Industry

1987 – 1989

Managed sales of automated voice mail communication products.

·    Beat annual sales objective by 35%.

·    Consistently performed in top 5% of client.

·    Top salesperson of the year, 1988.

SUPERIOR INFORMATION SYSTEMS, Lancaster, CA

1987

Senior National Accounts Manager

Developed an effective tactical plan to increase sales to Fortune 100 accounts.

·    Negotiated $35 million sale.

·    Exceeded territory quota expectations by 400%.

Education

UNIVERSITY OF CALIFORNIA
M.B.A., Marketing

CALIFORNIA STATE UNIVERSITY
B.A., Social Sciences
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